At Selfridgie Store, we value your trust as much as we value your impeccable taste in fashion. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit www.selfridgiestore.com or make purchases from our curated collections.

1. Information We Collect

To provide you with our seamless shopping experience, we collect:

  • Personal Details: Name, email address, shipping/billing address, and phone number when you create an account or place an order.
  • Payment Information: Credit/debit card details (processed securely through our PCI-DSS compliant partners) or PayPal account information.
  • Style Preferences: Items viewed, purchase history, and wishlist data to personalize your shopping experience.
  • Technical Data: IP address, browser type, device information, and cookies to optimize our website performance.
  • Communication Records: Correspondence with our customer service team via email or chat.

2. How We Use Your Information

Your data helps us deliver the premium service expected from a contemporary fashion destination:

  • Process orders and deliver your carefully packaged fashion selections worldwide
  • Provide personalized recommendations for dresses, knitwear, and other collections
  • Enhance website functionality and user experience
  • Communicate order confirmations, shipping updates, and exclusive offers
  • Prevent fraud and ensure transaction security
  • Comply with legal obligations and protect our business interests

3. Data Sharing & Disclosure

We treat your information with the same discretion we apply to our designs:

  • Service Providers: Trusted partners who assist with payment processing (Visa, MasterCard, PayPal), shipping, marketing, and IT services.
  • Legal Compliance: When required by law or to protect our rights and safety.
  • Business Transfers: In the event of merger, acquisition, or asset sale, with appropriate confidentiality protections.

We never sell your personal information to third parties for marketing purposes.

4. International Data Transfers

As a global fashion retailer (excluding certain Asian and remote regions), your data may be transferred to and processed in countries outside your residence. We ensure all transfers comply with applicable data protection laws and maintain equivalent security standards.

5. Data Security

We protect your information with the same care we take in selecting our fabrics:

  • 256-bit SSL encryption for all transactions
  • PCI-DSS compliant payment processing
  • Regular security audits and system monitoring
  • Limited employee access to sensitive data

6. Your Rights & Choices

You have control over your personal information, just as you have control over your personal style:

  • Access & Correction: Review and update your account information anytime
  • Data Portability: Request a copy of your personal data
  • Deletion: Ask us to delete your personal information, subject to legal requirements
  • Marketing Preferences: Opt-out of promotional communications
  • Cookie Settings: Manage preferences through your browser

To exercise these rights, please contact us at [email protected].

7. Cookies & Tracking Technologies

Our website uses cookies to create a smooth shopping experience:

  • Essential Cookies: Enable core functions like shopping cart and checkout
  • Performance Cookies: Help us improve website performance
  • Functional Cookies: Remember your preferences and login details
  • Marketing Cookies: Show relevant fashion recommendations

You can manage cookies through your browser settings, though this may affect certain features.

8. Children’s Privacy

Our collections are designed for adults. We do not knowingly collect information from children under 16. If we become aware of such collection, we will take steps to delete it.

9. Policy Updates

We may update this policy as our collections evolve. Significant changes will be communicated through our website or email. Your continued use of our services constitutes acceptance of the updated policy.

10. Contact Us

For privacy-related inquiries or concerns, please contact our Data Protection Officer at:

Selfridgie Store
2674 Brannon Avenue
Jacksonville, FL 32217
United States
Email: [email protected]

Thank you for choosing Selfridgie Store – where your data security is as important as your style statement.